This is an example of a social media progress report in the form of a presentation for a client (AutoStitch Panorama) I worked with a while ago. Since then, the client has been acquired by Google. Although this report is over a decade ago, and some of the tools are no longer relevant, it serves as a good visual example of the structure of a social media progress report, and what clients expect. Clients want to see highlights in the form of data AND insights -- they also care about growth. Having a balance of qualitative and quantitative data is always a good idea. This is something I have used in my business communication and digital marketing / social media courses.