Easily define & implement your Digital Transformation Strategy & Plan by leveraging this 10-step Template. Created by ex-McKinsey, Deloitte and BCG Consultants specialized in Digital Strategy, after more than 600 hours of work. Don’t reinvent the wheel. Download Now. To download the whole template, go to www.slidebooks.com.

1. 11
Digital Transformation
CEO: insert your own text
Chief Digital Officer: insert your own text
Author: insert your own text
Date: insert your own text
Version No: E.g. 1.0 for final / 0.1 for drafts
Strategy & Plan
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2. 22
Table of Content
1. Executive Summary
2. Market & Competitor Analysis
3. Company Performance
4. SWOT
5. Digital Maturity Model - Current State & Target State
6. Digital Transformation Strategic Objectives, Team & Budget
7. Technologies to consider to reach our Digital Transformation Strategic Objectives
• Big Data
• Artificial Intelligence
• Cloud Computing
• Cyber security
• Blockchain
• Internet of Things
8. Digital Transformation Initiatives to reach our Strategic Objectives
9. Digital Transformation Plan
10. Dashboards to Track & Manage Progress
11. Exhibit
• Digital Marketing
• 3-D Printing
• Drones
• Robots
• Virtual Reality
• Augmented reality

3. 33
Table of Content
1. Executive Summary
2. Market & Competitor Analysis
3. Company Performance
4. SWOT
5. Digital Maturity Model - Current State & Target State
6. Digital Transformation Strategic Objectives, Team & Budget
7. Technologies to consider to reach our Digital Transformation Strategic Objectives
• Big Data
• Artificial Intelligence
• Cloud Computing
• Cyber security
• Blockchain
• Internet of Things
8. Digital Transformation Initiatives to reach our Strategic Objectives
9. Digital Transformation Plan
10. Dashboards to Track & Manage Progress
11. Exhibit
• Digital Marketing
• 3-D Printing
• Drones
• Robots
• Virtual Reality
• Augmented reality

4. 44
Executive Summary
Mission &
Vision
Digital
Transformation
Strategic
Objectives
Budget &
Headcounts
Mission: Insert your own text
Vision: Insert your own text
Insert strategic
objective #1
Technologies to
consider
Insert your own text
Next Steps
Digital
Transformation
Initiatives
Insert your own text
Insert your own text
Budget: Insert your own text
Headcount: Insert your own text
Insert strategic
objective #2
Insert strategic
objective #3
Insert strategic
objective #4

5. 55
Table of Content
1. Executive Summary
2. Market & Competitor Analysis
3. Company Performance
4. SWOT
5. Digital Maturity Model - Current State & Target State
6. Digital Transformation Strategic Objectives, Team & Budget
7. Technologies to consider to reach our Digital Transformation Strategic Objectives
• Big Data
• Artificial Intelligence
• Cloud Computing
• Cyber security
• Blockchain
• Internet of Things
8. Digital Transformation Initiatives to reach our Strategic Objectives
9. Digital Transformation Plan
10. Dashboards to Track & Manage Progress
11. Exhibit
• Digital Marketing
• 3-D Printing
• Drones
• Robots
• Virtual Reality
• Augmented reality

6. 66
PESTLE Analysis
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your CEO or Manager is busy, he does not have to read the whole slide.
PESTLE
P
E
S
T
E
L
Technological
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Legal
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Environmental
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Political
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Economical
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Social
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7. 77
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8. 88
Target Market
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your CEO or Manager is busy, he does not have to read the whole slide.
Target Market description
• Describe in this text block your target market(s), that is to say the group of customers that you want to
market your products to.
• To identify your target market(s), you can use customer segmentations such as:
✓ Geographic segmentation
✓ Demographic/socioeconomic segmentation: gender, age, income, occupation, education,
household size, and stage in the family life cycle)
✓ Attitudes
✓ Psychological profiles

9. 99
Target Market Size & Growth
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your CEO or Manager is busy, he does not have to read the whole slide.
Total Available Market
(TAM)
Serviceable Available
Market (SAM)
Target Market
Market
Share
• Description: Insert your own text
• Size: Insert your own text
• Growth: Insert your own text
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• Size: Insert your own text
• Growth: Insert your own text
• Description: Insert your own text
• Size: Insert your own text
• Growth: Insert your own text
• Description: Insert your own text
• Size: Insert your own text
• Growth: Insert your own text

10. 1010
Market Profitability
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your CEO or Manager is busy, he does not have to read the whole slide.
Porter’s 5 Forces
Intensity of Competitive
Rivalry
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Threat of New Entrants
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Threat of Substitute Products
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Bargaining Power of Buyers
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Bargaining Power of Suppliers
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Caption:
Low Average High

11. 1111
Competitor Identification
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your CEO or Manager is busy, he does not have to read the whole slide.
1.Key National Competitors 2.Key International Competitors
• Competitor A
• Competitor B
• Competitor C
• Competitor D
• Competitor E
• Competitor F
• Competitor G
• Competitor H
3.Substitutes 4.New Entrants
• Competitor I
• Competitor J
• Competitor K
• Competitor L
• Competitor M
• Competitor N
• Competitor O

12. 1212
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13. 1313
Competitor Benchmarking (1/2)
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your CEO or Manager is busy, he does not have to read the whole slide.
Revenue Profit Market share Main activity
Number of
employee
Product
quality
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own text
Competitor A
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text
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text
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text
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text
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text
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text
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text
Competitor B
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text
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text
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text
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text
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text
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text
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text
Competitor D
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text
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text
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text

14. 1414
Competitor Benchmarking (2/2)
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your CEO or Manager is busy, he does not have to read the whole slide.
20
15
10
5
0
-5
Gaining market share
Losing market share
Average
market
growth
0 10 20 30 40 50
CompanyGrowth(%)
Market Share (%)
Insert title
60
Insert company name
Insert company name
Insert company name
Insert company name

15. 1515
Table of Content
1. Executive Summary
2. Market & Competitor Analysis
3. Company Performance
4. SWOT
5. Digital Maturity Model - Current State & Target State
6. Digital Transformation Strategic Objectives, Team & Budget
7. Technologies to consider to reach our Digital Transformation Strategic Objectives
• Big Data
• Artificial Intelligence
• Cloud Computing
• Cyber security
• Blockchain
• Internet of Things
8. Digital Transformation Initiatives to reach our Strategic Objectives
9. Digital Transformation Plan
10. Dashboards to Track & Manage Progress
11. Exhibit
• Digital Marketing
• 3-D Printing
• Drones
• Robots
• Virtual Reality
• Augmented reality

16. 1616
Revenue
$2,500,000
+12%
Profit
$1,000,000
+10%
Website traffic
1,000,000 Visitors
-5%
Top 5 countries in terms of Revenue Customer Satisfaction
92%
Stock Price
$102
-4%
Company Performance for FY [Insert Fiscal Year]
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your CEO or Manager is busy, he does not have to read the whole slide.

17. 1717
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18. 1818
Table of Content
1. Executive Summary
2. Market & Competitor Analysis
3. Company Performance
4. SWOT
5. Digital Maturity Model - Current State & Target State
6. Digital Transformation Strategic Objectives, Team & Budget
7. Technologies to consider to reach our Digital Transformation Strategic Objectives
• Big Data
• Artificial Intelligence
• Cloud Computing
• Cyber security
• Blockchain
• Internet of Things
8. Digital Transformation Initiatives to reach our Strategic Objectives
9. Digital Transformation Plan
10. Dashboards to Track & Manage Progress
11. Exhibit
• Digital Marketing
• 3-D Printing
• Drones
• Robots
• Virtual Reality
• Augmented reality

19. 1919
Company Strengths & Weaknesses
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your CEO or Manager is busy, he does not have to read the whole slide.
Strengths Weaknesses
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20. 2020
Company Opportunities & Threats
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your CEO or Manager is busy, he does not have to read the whole slide.
Opportunities Threats
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21. 2121
Table of Content
1. Executive Summary
2. Market & Competitor Analysis
3. Company Performance
4. SWOT
5. Digital Maturity Model - Current State & Target State
6. Digital Transformation Strategic Objectives, Team & Budget
7. Technologies to consider to reach our Digital Transformation Strategic Objectives
• Big Data
• Artificial Intelligence
• Cloud Computing
• Cyber security
• Blockchain
• Internet of Things
8. Digital Transformation Initiatives to reach our Strategic Objectives
9. Digital Transformation Plan
10. Dashboards to Track & Manage Progress
11. Exhibit
• Digital Marketing
• 3-D Printing
• Drones
• Robots
• Virtual Reality
• Augmented reality

22. 2222
Digital maturity assessment
Description (1/2)
Customer
Experience
Level 1 - Basic Level 2 - Medium Level 3 - Good Level 4 - World-class
• Only a single channel, which is
often a physical store
• React to customer needs
Data &
Insights
Strategy &
Leadership
Technology
Operations
• Multiple channels but often siloed,
with the ecommerce department
often seen as a separate entity
• Start to proactively answer customer
needs, and influence buying
decisions
• Actively transitioning from a multi
channel to an omni-channel model
• Proactively answer customer needs,
and influence buying decisions
• Omni-channel model where
channels are integrated, allowing a
seamless customer experience
• Meet the needs of customers even
before they become aware of those
needs (with Internet of Things)
• Barely no data
• Barely no insight
• The company has some data
• A team of people manually analyze
and provide insight to the rest of the
company
• The company has a Big Data
solution gathering a lot of data
• Automatic reporting with key insights
• Almost a 360-degree view of the
customer
• The company has a Big Data
solution gathering a lot of data
• Automatic reporting providing a lot
of key insights in real time
• A 360-degree view of the customer
• Barely no digital transformation
strategy
• Barely no plan to implement the
digital strategy
• Barely no investment
• A basic digital transformation
strategy has been defined
• A basic plan has been defined to
implement the digital strategy
• Small buy-in from the leadership
team and small financial investment
• A robust digital transformation
strategy has been defined
• A robust plan has been defined to
implement the digital strategy
• High buy-in from the leadership
team and high financial investment
• Same as level 3
• A Chief Digital Officer is now part of
the Executive Committee
• The corporate strategy team and
the Digital team work together to
define the corporate strategy
• Barely no new technologies are
leveraged to better achieve the
corporate strategic objectives
• Start to leverage new technologies
to better achieve the corporate
strategic objectives
• All the new technologies are either
leveraged or considered to better
achieve the corporate strategic
objectives
• Same as level 3
• A Chief Technology Officer is now
part of the Executive Committee
• The corporate strategy team and
the Technology team work together
to define the corporate strategy
• Barely no processes are automated
• Do not support the continuum from
full service to self-service
• Start to automate basic processes
• Start to support the continuum from
full service to self-service
• Many processes have been
automated
• Algorithms are extensively used to
optimize processes automatically
• Support the continuum from full
service to self-service
• Most processes have been automated
• Algorithms and machine learning are
extensively used to optimize
processes automatically
• Support the continuum from full
service to self-service

23. 2323
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24. 2424
Digital maturity assessment
Current State & Target State
Customer
Experience
Level 1 - Basic Level 2 - Medium Level 3 - Good Level 4 - World-class
Data &
Insights
Strategy &
Leadership
Technology
Operations
Culture &
People
Current State Target State
Organization
Marketing
Cyber Security
Brand
Management

25. 2525
Table of Content
1. Executive Summary
2. Market & Competitor Analysis
3. Company Performance
4. SWOT
5. Digital Maturity Model - Current State & Target State
6. Digital Transformation Strategic Objectives, Team & Budget
7. Technologies to consider to reach our Digital Transformation Strategic Objectives
• Big Data
• Artificial Intelligence
• Cloud Computing
• Cyber security
• Blockchain
• Internet of Things
8. Digital Transformation Initiatives to reach our Strategic Objectives
9. Digital Transformation Plan
10. Dashboards to Track & Manage Progress
11. Exhibit
• Digital Marketing
• 3-D Printing
• Drones
• Robots
• Virtual Reality
• Augmented reality

26. 2626
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slides & 10 Excel sheets, click below:
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